EA acquires GameFly’s Cloud Gaming subsidiary
EA acquires GameFly’s Cloud Gaming subsidiary
EA has announced that they have acquired GameFly’s cloud gaming subsidiary, which is located in Caesarea Israel, taking with it the personnel and knowledge behind the company’s cloud streaming services.
Ken Moss, EA’s CTO, stated that “Cloud gaming is an exciting frontier that will help us to give even more players the ability to experience games on any device from anywhere,” hoping that cloud gaming will open up another growth avenue for the company. This addition will bolster EA’s existing subscription services like EA Access and Origin Access on Xbox One and PC, an all-you-can-play service for the publisher’s back catalogue of gaming titles.
It is easy to see what an EA game streaming service could look like, allowing gamers to access and stream all of the publisher’s most popular games without the need for expensive console/PC hardware, granting users a cheap entry point into the publisher’s massive catalogue of games.
It is possible that EA will launch their game streaming service as an extension of their existing EA/Origin Access services, offering users the opportunity to play the same library of games with low-end hardware. Regardless, it is likely that it will take EA years before such a service is ready for public use.
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