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Apple releases their "Designed by Apple" picture book for $200-300

Well at least Apple are consistent with their pricing

Apple releases their

Apple releases their "Designed by Apple" picture book for $200-300

 

Apple has now released a book called "Designed by Apple in California", a 450-page picture book which will showcase products that were developed by Apple over the last 20 years. 

This book will showcase products from 1998's iMac to the new Apple Pencil and documents and details the materials used and the techniques employed by Apple's design team. This book is dedicated to Steve Jobs, one of the companies founders.

"Designed by Apple in California" will cost $199 US for the small version and $299 US for the large version, making this an exceptionally expensive book, one that would certainly make most University-grade textbooks jealous. 

 

       While this is a design book, it is not about the design team, the creative process or product development. It is an objective representation of our work that, ironically, describes who we are. It describes how we work, our values, our preoccupations and our goals. We have always hoped to be defined by what we do rather than by what we say.

We strive, with varying degrees of success, to define objects that appear effortless. Objects that appear so simple, coherent and inevitable that there could be no rational alternative.

 

This book will be available starting tomorrow from Apple's website in Australia, France, Germany, Hong Kong, Japan, Korea, Taiwan, the UK and the US, and select Apple Stores. The book will be on display in any store where it is sold. 

  

Apple releases their

 

This product is by all standards a collectors item, showcasing some detailed pictures of Apple's products and designs throughout the ages and serves no real purpose. It is likely that these are some of the best photographs that you will ever see of Apple's products, though it is unlikely that many of you will be able o justify this obscene expense.

 

You can join the discussion on Apple's $300 picture book on the OC3D Forums

 

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Most Recent Comments

15-11-2016, 10:02:51

MadShadow
The sad thing is that some people are actually going to buy this.Quote

15-11-2016, 10:12:48

SuB
Never let it be said that Apple don't know how to price things accordingly...Quote

15-11-2016, 10:16:14

AlienALX
lmao. That is all.Quote

15-11-2016, 10:21:09

WYP
Quote:
Originally Posted by MadShadow View Post
The sad thing is that some people are actually going to buy this.
Weird thing is that I actually like the idea behind this book, but the price is stupidly high.

If it were affordable I'd actually consider buying it, as I love Apple's older products.Quote

15-11-2016, 10:24:07

MadShadow
Quote:
Originally Posted by WYP View Post
Weird thing is that I actually like the idea behind this book, but the price is stupidly high.

If it were affordable I'd actually consider buying it, as I love Apple's older products.
Yes for sure. I'm not the biggest fan of apple products, but for like £30 this would be a great thing to have. I can't blame Apple though, because they know people are going to buy this anyway.Quote
Reply
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