Microsoft's acquiring Activision Blizzard for $68.7 billion
Will regulators approve this?
Published: 18th January 2022 | Source: Microsoft - Xbox |
Microsoft's planning to acquire Activision, making Xbox a gaming juggernaut
Microsoft has announced that they plan to acquire Activision Blizzard as part of a deal that's worth $68.7 billion. This deal would bring Blizzard, Treyarch, Infinity Ward, Raven Software, Toys for Bob, Beenox, and High Moon Studios under the Microsoft Gaming banner, significantly expanding the power and reach of Microsoft's gaming arm.
Below is what Microsoft has to say within their newest Press Release on the matter;
With three billion people actively playing games today and fueled by a new generation steeped in the joys of interactive entertainment, gaming is now the largest and fastest-growing form of entertainment. Today, Microsoft Corp. announced plans to acquire Activision Blizzard Inc., a leader in game development and interactive entertainment content publisher. This acquisition will accelerate the growth in Microsoft’s gaming business across mobile, PC, console and cloud and will provide building blocks for the metaverse.
When the transaction closes, Microsoft will become the world’s third-largest gaming company by revenue, behind Tencent and Sony. The planned acquisition includes iconic franchises from the Activision, Blizzard and King studios like “Warcraft,” “Diablo,” “Overwatch,” “Call of Duty” and “Candy Crush,” in addition to global eSports activities through Major League Gaming. The company has studios around the word with nearly 10,000 employees.
“Gaming is the most dynamic and exciting category in entertainment across all platforms today and will play a key role in the development of metaverse platforms,” said Satya Nadella, chairman and CEO, Microsoft. “We’re investing deeply in world-class content, community and the cloud to usher in a new era of gaming that puts players and creators first and makes gaming safe, inclusive and accessible to all.”
While Microsoft's acquisition of Activision Blizzard is ongoing, both Microsoft and Activision Blizzard will operate independently, but after the deal closes, Activision Blizzard will report for report to Phil Spencer, the CEO of Microsoft Gaming. When this deal closes, Microsoft plans to bring many Activision Blizzard games to Xbox Game Pass and PC Game Pass, greatly expanding the subscription service's gaming catalogue.
Activision Blizzard is the company behind Call of Duty, Warcraft, Candy Crush, Tony Hawk, Diablo, Overwatch, Spyro, Hearthstone, Guitar Hero, Crash Bandicoot, StarCraft and many more gaming IPs. This acquisition will be a huge boost for Microsoft and Xbox, but only if regulators approve the deal.