'

Ubisoft has earned more money from microtransactions than digital game sales

The majority of game sales are still from retail stores

Ubisoft has earned more money from microstransactions than digital game sales

Ubisoft has earned more money from microtransactions than digital game sales

Ubisoft, in their recent mid-fiscal-year earning update, has revealed a strong quarter for the company with higher than expected game sales. Year-over-year the company has reported a 69% increase in digital revenue, which represents an increase of €141 million. 

This increase was due to two factors, a 57% increase in the value of digital games sales and an 83% increase in what Ubisoft calls Player Recurring Investments (PRI), a fancy term for the money earned from the sale of DLC, Season Passes, Game Subscriptions and In-Game item/currency purchases. 

What is most noteworthy here is that the revenue generated from RPI is now higher than the amount earned from Digital games sales, each earning €175 and $168 million respectively. While this number does account for RPI sales for both Digital and Retail games, this can be seen as a huge incentive to push more in-game purchases in the future, as players are obviously buying them. 

  

Ubisoft has earned more money from microstransactions than digital game sales  

When it comes to digital game sales, Ubisoft says that around 50% of Sout Park: The Fracture But Whole and 35% of Assassin's Creed: Origins copies have been sold digitally, making retail sales much more prevalent than digital sales. Even so, Digital game sales have seen a huge amount of growth, with Ubisoft's Assassin's Creed Syndicate only having 15% of its sales digitally. 

You can join the discussion on Ubisoft's earnings on the OC3D Forums

«Prev 1 2 Next»

Most Recent Comments

08-11-2017, 09:32:05

NeverBackDown
With a game like R6S being very cheap to buy and having tons of skins to sell it's not surprising. It's a massively popular game and I'm sure it's accounted for most of those sales. It has pretty much everythingQuote

08-11-2017, 11:57:01

Dicehunter
Poor incentive to create good games, It's why Rockstar haven't released a game in 5 years, More money from Microtransactions.Quote

09-11-2017, 08:55:46

Digikid
Quote:
Originally Posted by Dicehunter View Post
Poor incentive to create good games, It's why Rockstar haven't released a game in 5 years, More money from Microtransactions.
Agreed. I hate microtransactions and will not participate in them. I find it really really greedy.Quote

09-11-2017, 09:08:23

AlienALX
Quote:
Originally Posted by Dicehunter View Post
Poor incentive to create good games, It's why Rockstar haven't released a game in 5 years, More money from Microtransactions.
Add Valve to that too.Quote

10-11-2017, 09:01:35

AngryGoldfish
One of the reasons why I stopped playing GTA V Online, one of my favourite games to play, was because of the greedy nature of Rockstar.Quote
Reply
x

Register for the OC3D Newsletter

Subscribing to the OC3D newsletter will keep you up-to-date on the latest technology reviews, competitions and goings-on at Overclock3D. We won't share your email address with ANYONE, and we will only email you with updates on site news, reviews, and competitions and you can unsubscribe easily at any time.

Simply enter your name and email address into the box below and be sure to click on the links in the confirmation emails that will arrive in your e-mail shortly after to complete the registration.

If you run into any problems, just drop us a message on the forums.