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Apple's PC prices have risen in the UK

Apple's PC prices have risen in the UK

Apple announces their new MacBook Pro with an AMD GPU

Apple's PC prices have risen in the UK

Last night Apple announced their new series of MacBooks, but behind the scenes, the company made a lot of pricing changes in the UK to their existing products.  
 
These pricing changes are due to the UK's recent decision to leave the EU, "Brexit", which has caused the UK's currency (GBP £) to fall in value when compared to the US dollar. This change in the value of the UK pound has already prompted several companies to increase their pricing, with analysts predicting that more companies will follow suit.    
 
Below is a comment from Partick O'Brian, a financial analyst at the Verdict Retail Consultancy firm.
 
 
     Apple has to recalibrate prices after significant currency fluctuations, and since the EU referendum, UK prices are out of sync with the dollar,

Apple has taken the hit up until now. While price increases won't look good to the consumer, it's difficult to blame Apple.

Once you strip out UK sales tax (VAT) and the currency conversion, the new UK prices could still be viewed as fair.
 

Apple's PC prices have risen in the UK

 

  

These pricing changes will mean that the UK pricing for Apple products is almost identical to US pricing, with the 15-inch MacBook Pro costing £2349 in the UK and $2499 in the US. 

Apple's current Mac Pro has also seen a price increase of £500, increasing the price of the device from £2499 to £2999, which is a 20% price increase. 

 

You can join the discussion on Apple increasing their UK prices on the OC3D Forums

 

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Most Recent Comments

28-10-2016, 17:08:16

AlienALX
So have Dysons. My mother was looking at a hoover, it's gone up fifty quid in the last few days.Quote

29-10-2016, 01:10:49

Chrazey
Those prices are insane for a laptop! Jeez!Quote

29-10-2016, 03:41:11

Kushiro
Wow 500..Quote

29-10-2016, 05:48:47

King of Old Old School
Quote:
Originally Posted by Chrazey View Post
Those prices are insane for a laptop! Jeez!
Prices are insane here too just check up to see what the prices are there almost as bad as that stupid looking MSI one.

15 inch notebook Touch Bar and Touch ID, 2.7GHz Processor, 512 GB Storage A$4,249.00Quote

29-10-2016, 07:53:54

Dicehunter
For the price of one of these anemic macbooks you can get an MSI latop with a dedicated full blown 1080, i7 Quad core with Hyperthreading, 120Hz IPS display, 1TB HDD along with it's 512GB M.2 NVME SSD, 32GB memory, Windows 10 and a 2 year warranty.

Unless you are locked into the apple ecosystem for some reason there is no reason to buy apple as it's daylight robbery.Quote
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