Wii Still In Short Supply Page: 1
Nintendo Wii

Nintendo of America President Reggie Fils-Amie recently gave word that they will almost certainly be unable to keep up with the Christmas demand for their Wii console.

"We're working very hard to make sure that consumers are satisfied this holiday, but I can't guarantee that we're going to meet demand. As a matter of fact, I can tell you on the record that we won't," he said.

" What I can tell you is that typically, our inventory is lasting a day... I don't think we will know when supply crosses with demand until after the holiday season."

" The issue is not a lack of production. The issue is we went in with a curve that was aggressive, but the demand has been substantially more than that. And the ability to ramp up production and to sustain it is not a switch that you flick on."

He also gave a statement on Nintendo's view of the success of Halo 3 and its effect on Microsoft.

"Will it sell a lot of software? Certainly. Will it sell hardware? I think it's an open question...I think that the Halo 3 consumer already has the hardware, because they're playing BioShock and Crackdown and a variety of games that are, in the end, quite similar: first-person shooter experience, multiplayer capable online. Tell me what's new?"