EK confirms that it has Air Coolers in the works

After speaking with EK representatives, we were told that the company discussed “only the bare minimum” of their air cooling plans at their expo, stating that their “product design isn’t finished” yet. 

What we can see below is a design for an EK heatsink which has not been finalised at this time. Understandably, EK wants its first air coolers to meet the same quality standards as the company’s other products; and doesn’t want to reveal too much information about their upcoming products before they are ready to release.   

EK has confirmed that this product is legitimate and that its design is a work in progress. At this time it is unclear how many heatsinks EK are designing, or how much these heatsinks will cost when they eventually release. Will EK become a competitor of Noctua within the air cooling market? Only time will tell.