AMD claims 45% GPU market share in Japan with its RX 9070 series

AMD claims to have 45% GPU market share in Japan at Special Event

At a Special Event in Akihabara, Japan, AMD has shed some light on the success of the company’s Radeon RX 9070 series graphics cards. Demand remains high, and GPUs are out of stock everywhere. In fact, AMD’s RX 9070 series has given AMD a huge market share boost in the region.

At this event, AMD discussed its latest products, including AMD’s RX 9070 series GPUs and Ryzen 9000 X3D CPUs. AMD also discussed new software enhancements for these CPUs, including AMD’s “3D V-Cache Performance Optimiser” for X3D CPUs and its new Fluid Motion Frames 2.1 tech for RDNA GPUs.

In Japan, AMD claims to have reached a 45% market share. When asked about concerns about AMD’s ability to produce enough GPUs, AMD’s Yoshaki Sato said that “AMD isn’t used to selling graphics cards.” The audience laughed at this joke.

Moving forward, AMD hopes to grow its GPU market share further.

Radeon’s sales share in Japan has reached 45%, and we are at our peak now.

Now, we’re below the majority. We’re the opposition party, so let’s aim for 70%. We’ve never been the ruling party!

– Saki Sazuki – AMD Representative (machine translated) – via ASCII and Videocardz

Why has AMD’s RX 9070 series gained them so much market share?

Why has AMD gained this much market share? There are two reasons, value and supply. Simply put, Nvidia has not produced enough RTX 50 series GPU stock to meet demand, forcing Nvidia’s would-be customers to consider alternatives. Beyond that, AMD’s RX 9070 series delivers a strong value proposition, with AMD’s RX 9070 XT promising 23% more performance per dollar. While neither of these GPUs is readily available at their MSRP prices, Nvidia’s RTX 50 series GPUs have average sales prices that are more inflated than their AMD counterparts.

As of now, the only thing stopping AMD from gaining more market share is its ability to produce more graphics cards. AMD is working to resupply retailers. However, it remains to be seen if AMD can ship enough GPUs to meet demand. Furthermore, AMD needs to resupply retailers before Nvidia can ship sufficient stock of its GPUs. Failure to act quickly can significantly harm AMD’s growth. If AMD wants more market share, they will need to ship more GPUs and do it quickly.

You can join the discussion on AMD’s RX 9070 series GPUs on the OC3D Forums.